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       隨便google一下有些人再討論Marketing of High-Technology Products and Innovations (PNIE) 3/e.ARTHUR 最近也對這個商品很趕興趣,希望我整理的資料能對我朋友ARTHUR 有幫助。一直以來我都很相信ARTHUR 推荐的東西。超多的鄉民很都說Marketing of High-Technology Products and Innovations (PNIE) 3/e無敵強的!Marketing of High-Technology Products and Innovations (PNIE) 3/e終於開賣了超讚的啦!還有去各大拍賣網站RUTEN露天、YAHOO拍賣收集資料!除了Marketing of High-Technology Products and Innovations (PNIE) 3/e 相關商品及其價格也一並分析整理,提供參考~雅虎購物、momo購物及博客來是我比較常去逛的網購平台,常常有優惠商品可撿。實際到販售的購物網去看,價格就有機會再便宜一些!

Marketing of High-Technology Products and Innovations (PNIE) 3/e

售價:1064



詳細資料ISBN:9781292040332
叢書系列:科技行銷
規格:平裝 / 552頁 / 普通級/ 單色印刷 / 3版
出版地:台灣
內容簡介  MARKETING OF HIGH-TECHNOLOGY PRODUCTS AND INNOVATIONS IS THE ONLY TEXT ON THE MARKET THAT FOCUSES ON THE UNIQUE MARKETING CHALLENGES THAT SURROUND HIGH-TECH PRODUCTS AND SERVICE.  THE THIRD EDITION RETAINS ALL THE SAME CONCEPTS AND MATERIALS OF PREVIOUS EDITIONS AND INCLUDES COMPREHENSIVE COVERAGE OF THE LATEST ACADEMIC RESEARCH AND LEADING-EDGE BUSINESS PRACTICES.  NEW! END-OF-BOOK CASES: THE CASES THAT HAVE ENCOURAGED HANDS-ON EXPERIENCE AND IN-DEPTH ANALYSIS IN PREVIOUS EDITIONS HAVE BEEN REPLACED BY CURRENT CASES THAT BETTER RELATE TO TODAY’S STUDENT.  FACILITATE CRITICAL THINKING SKILLS IN YOUR CLASSROOM WITH CASES ON:  • SKYPE  • TIVO  • XEROX  • ESRI (GIS SOFTWARE)  • BOEING AND AIRBUS  • GOOMZEE  • SELCO  UPDATED! IN-DEPTH OPENING VIGNETTES: EACH CHAPTER BEGINS WITH AN OPENING VIGNETTE THAT HIGHLIGHTS A PARTICULAR COMPANY AND HOW IT HAS GRAPPLED WITH THE ISSUES IN THE COMING CHAPTER. IN THIS EDITION THE OPENING VIGNETTES HAVE NOT ONLY BEEN UPDATED WITH CURRENT MATERIAL BUT ALSO DELVE DEEPER INTO THE ISSUES AT HAND PROVIDING STUDENTS WITH GREATER INSIGHT.  NEW! “TECHNOLOGY SOLUTIONS TO GLOBAL PROBLEMS”: THESE BOXES FEATURE REAL, CUTTING-EDGE COMPANIES, PRODUCTS/TECHNOLOGIES, AND BUSINESS MODELS THAT SOLVE EMERGING PROBLEMS SUCH AS THE ENERGY CRISIS OR GLOBAL WARMING.  NEW! VIDEO: SUPPLEMENTARY VIDEOS ARE AVAILABLE TO AID STUDENTS IN UNDERSTANDING THE MATERIAL.

詳細商品說明

搜尋參考資料:
1. Marketing of High-Technology Products and Innovations (3rd Edition ...
Marketing of High-Technology Products and Innovations (3rd Edition) [Jakki J. Mohr, Sanjit Sengupta, Stanley Slater] on Amazon.com. *FREE* shipping on ...

2. Marketing of High-Technology Products and Innovations, 3/e ...
Marketing of High-Technology Products and Innovations, 3/e - Kindle edition by Stanley J Slater, Jakki J Mohr, Sanjit Sengupta. Download it once and read it on ...

3. Information Technology and Product Variety: Evidence ... - Lorin Hitt
demand estimation, productivity analyses, and market value analyses. ... an explosion in the number of products offered in the marketplace (Pine 1992). ... pursue a high product variety strategy and invest heavily in IT have greater market ..... industry. Entropy s. OtherAsset. PPE. PV. IT. PV. IT e. MarketValu. 6. 5. 4. 3. 2. 1. 0.

4. News - Gloto
Gloto News - technology, advertising, and marketing news for brands and digital ... pair of boots you simply can't live without, Pinterest allows you to pin it and pine … ... with more than 3,600 exhibitors presenting new and innovative products. The gadgets and technology varied from driverless cars and 3D printers to body ...

5. Turn — Turn Raises $80 Million Series E Round
Jan 14, 2014 ... Turn Announces Five Patent Awards for Ad Tech Innovations ... January 13, 2014 –Turn (turn.com), the marketing software and analytics ... (NASDAQ: SVVC), Northport Investments and Pine River Capital Management. ... in and enhancements to its team, technology and products to increase the return ...

6.Marketing of High-Technology Products and Innovations (PNIE) 3/e~優質購物網
Marketing of High-Technology Products and Innovations (PNIE) 3,e




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